Posts Tagged ‘newsroom’

Technology & Innovation Roundtable: Chris O’Brien

September 8, 2008

Chris starts off by admitting he is a Twitter user. Funny. Almost like it is a guilty pleasure. He works for the San Jose Mercury News and is one of the few journalists that is excited by the innovations happening in his industry. Granted, he is slightly younger than the folks on the previous panel and I am sure that plays into his mindset greatly.

He is finding alternate ways to connect with their local community, whether through podcasts people can listen to while commuting to work to posting (gasp!) printed flyers on campuses to get the word out to the younger generation. They are experimenting with what works best for the people they serve.

Something he said hit home and sums up ANY business these days: “You have to be a center of innovation to retain relevancy”